๐Ÿ“ฑ Social Media Strategy

Content Calendar Template

A ready-to-use 30-day content calendar for real estate agents on social media.

Week 1: Listings & Market

Start the month with strong listing content and market updates.

  • โœ“Monday: New listing showcase (carousel or reel)
  • โœ“Wednesday: Market update or stat graphic
  • โœ“Friday: Open house announcement or property tour

Week 2: Education & Value

Position yourself as a trusted resource with educational content.

  • โœ“Monday: Buyer tip (e.g., "3 things to know before your first showing")
  • โœ“Wednesday: Seller tip or home prep advice
  • โœ“Friday: FAQ answer or myth-busting post

Week 3: Personal & Community

Let your personality show and connect with your community.

  • โœ“Monday: Behind-the-scenes or "day in the life"
  • โœ“Wednesday: Local business spotlight or neighborhood guide
  • โœ“Friday: Client testimonial or closing celebration

Week 4: Engagement & Growth

Focus on engagement and driving action.

  • โœ“Monday: Interactive post (poll, quiz, or question)
  • โœ“Wednesday: Market commentary or hot take
  • โœ“Friday: CTA post (book a consultation, DM for info, etc.)

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Connect with the Airus team and put this knowledge into action.