๐Ÿค Buyer Conversion

The Buyer Consultation Blueprint

How to run a buyer consultation that builds trust, sets expectations, and secures a signed buyer agreement.

Why the Consultation Matters

A proper buyer consultation sets the tone for the entire relationship. It positions you as a professional, educates the buyer on the process, and gives you the opportunity to secure a signed agreement before showing homes.

The Consultation Structure

Start with rapport building, then transition to education. Walk through the buying process, explain your role, discuss their financing, and present your buyer agreement.

  • โœ“Ask about their timeline, needs, and must-haves
  • โœ“Explain the buying process step by step
  • โœ“Discuss pre-approval and financing options
  • โœ“Present your buyer agency agreement
  • โœ“Schedule the first showing appointment

Handling Common Questions

Be prepared for questions about commission, whether they need a buyer agent, and why they should sign an agreement. Answer transparently and focus on the value you bring to the transaction.

After the Consultation

Send a follow-up email within 24 hours summarizing the discussion, their criteria, and next steps. Set up automated searches in your MLS so they start receiving listings immediately.

Ready to Take the Next Step?

Connect with the Airus team and put this knowledge into action.